News for the Target Group Science

Science

Below you will find more detailed explanations and the best practices (in German only):

Unilateral communication

 

Editorial format

An editorial text belongs to the category of journalistic articles. This is characterized, for example, by a report, news or an interview. The focus is on neutral reporting, which is based on the principle of journalistic work.

For instance, ingenieurregion has documented a Flying Practice as part of its project in the format of scrollytelling.

 

Journal article

An essay or article in a regularly published journal that reflects topics related to a specific, clearly delineated subject area. The target group of a professional journal is found in the scientific context and in professionally interested readers.

Mutual communication

Social Media Posting

A social media post is a single text written on a digital platform. This encourages mutual communication on social media and promotes the interactive exchange of information.

As part of the strategic project "ingenieurregion.de", an Instagram account was created to present the results.

Science communication at the university

  • The contact persons of the internal pilot project „ Wissen.schafft.Kommunikation“ (WsK) are happy to assist you with further questions.
  • Please always observe the regulations and templates of University Development und Communication
  • Press releases are issued by the Ostfalia press office. Please inform yourself on the Intranet and contact the press office at an early stage.
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