Project Results/Subject Content in the Target Group Society
Below you will find more detailed explanations and the best practices (in German only):
Research and Transfer
Below you will find more detailed explanations and the best practices (in German only):
A press release is a brief written statement for the press. Editorial coverage is intended to present the organization in a positive light to the public and to report on planned events, awards, etc.
The final written report on a project can be complemented by a video format. The video gives the most relevant facts of the project. The WTT developed so far mainly in MP4 format, as this the commonly used video file format and can be played by most video players.
An excelent example is the conclusive video which was created to present the achievements of the project ingenieurregion.
An editorial text belongs to the category of journalistic articles. This is characterized, for example, by a report, news or an interview. The focus is on neutral reporting, which is based on the principle of journalistic work.
For instance, ingenieurregion has documented a Flying Practice as part of its project in the format of scrollytelling.
Social media is composed of all media (platforms) placed on digital channels. It enables users to network and create and share media content, in a private context or with the general public.
A podcast reproduces a collection of individual episodes by audio or video recordings on a specific topic. Interviews or conversations between presenters and/or guests are often recorded for this purpose.
One of the best practices in this form of communication is the research podcast with Prof. Wallner.